THE ASK 

Create an immersive NFT.NYC experience for Danny Casale, aka Coolman Coffeedan, that appeals to NFT fans and newbies alike.   

 

THE ANSWER 

Working closely with Danny Casale – one of the most popular NFT artists on the planet – we designed a fantastical intergalactic Space Diner at NFT.NYC to bring his infamous Coolman’s Universe to life.

Coolman’s Universe NFT.NYC
Coolman’s Universe NFT.NYC

One of only two events open to the public, our Diner was a real-world manifestation of the next chapter in the story of Speshy, the main protagonist in Coolman’s Universe. Visitors not only saw their NFTs become ‘real’, but then launched them into space or played with them in a Space Invader arcade game. 

Coolman’s Universe NFT.NYC

We knew our creation would need to appeal to all of the senses to entirely transform the environment.

Coolman’s Universe NFT.NYC
Coolman’s Universe NFT.NYC
Coolman’s Universe NFT.NYC

We proved that IRL spaces will always deliver added value to digital communities.

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